5 maart 2016 questions and answers

Answer by Madécasse. What do you know about the farmers?

What do you know about the farmers who produce the cacao for your chocolate?

The first question in our blog series of ‘questions for chocolatemakers’ was by Paul’s mother, a fan of milkchocolate interested in the ethical side of chocolate and cacao. Do you also have a question for the chocolate makers? Contact us!

This blog is also available in dutch.

We have send this question to the makers of the chocolates we sell. And received a lot of answers.

The answer of Madécasse from Madagaskar

“Dear Paul,

Thanks for taking the initiative to educate consumers.madecasse plaatje van omgeving

At Madécasse, we have a close relationship with our cocoa farming partners. We collaborate with three different groups of farmers. One is a family farm, one is a cooperative and one group consists of 3 villages that sell their cocoa to a central point. In all cases, the farmers receive about 30% above the international fair trade price plus the fair trade premium for social projects.

In addition to the fair trade premium projects, we work with one of our retail partners and the farmers to improve livelihoods. Please see this blog from the Whole Planet Foundation for details of our first collaboration to build 9 wells and repair a school. We followed up this year by building additional wells and repairing another school.

Here is a video to show a bit more about our farmer partners and how we work with them:

Kind regards,


Answer by Brett Beach, co-founder of Madécasse. If you want to read more about their chocolate visit their website.
We’ve send this question to more chocolate makers, you can also read their answers.


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